The Most Important Thing: Make Friends

Hey everyone

With this final blog, the topic of the day is making friends. I think we all understand that we cannot function without having a good circle of friends and this very well applies within the industry that we are going into. The professors in this program will always stress to you on the importance of building relationships with others and to learning to cope with people’s strengths and weaknesses. There will be a lot of times where you will be working with people you like and people you don’t like, but at the end of the day, you are all trying to reach one particular goal. That goal is to succeed and get your feet into the industry

In regards to this program, your peers are the most important people in helping you understand certain assignments better and to help encourage you to work harder as well. One person’s strength is another person’s weakness so you got to help one another in ensuring that weakness becomes a strength. For myself, I walked into this program with the inability to understand certain parameters of the assignments and to understanding some of the concepts that is being taught in the program. The only way I was able to improve on this is to talk to my peers and ask them for help. In return, I provided some of my expertise to helping them finish their assignments as well. Confrontations and frustrations will happen between friends, but these friendships are healthy because they help you understand one another better and to seeing the areas that you should improve on.

This industry we are going into is all about making friends. When you’re in the workplace, you need to build friendships because your going to be working on campaigns with these people and your going to be asking one another for help. Independence is valuable to achieving some tasks, but not all therefore you will need the person beside you to give you some aid at times. Adapting to different people also teaches you to become more flexible as this industry is ever changing therefore you need to learn to adapt to change as well. Your clients are the most important people to your agency therefore building friendships with them is also important as well. Most importantly, these friends will help provide you with the connections to connect with professionals in developing your skills or to even help finding you a job.

As I sign off on this final blog, I wish everyone the best and hope that my blogs have helped you understand Sheridan’s Advertising Account Management program and the advertising industry better.